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Three Smart Ways to Exceed Your Customers' Digital Expectations
The survey says: "High-quality CX isn't a nice-to-have—it's a revenue driver." That may be the understatement of the decade. Fully 73% of consumers rank customer experience (CX) as a vital factor in their purchase decisions (coming after only price and product quality).
Download this eBook for insights on the innovative new digital tools and strategies business leaders like John Hancock are embracing to rise above customer expectations and stay competitive.
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73% of consumers rank customer experience as a crucial element in their purchase decisions, following only price and product quality. High-quality CX is not just a nice-to-have; it serves as a revenue driver, with even small improvements potentially reducing churn and increasing customer loyalty.
Role of AI in Enhancing CX
84% of organizations are either exploring or currently using AI and machine learning to become digital-first businesses. AI can help businesses deliver personalized recommendations, streamline customer interactions, and provide immediate responses to inquiries, ultimately enhancing the overall customer experience.
Aligning Business and Tech Teams
Creating a partnership between business and tech teams fosters collaboration and understanding, which can lead to more effective solutions and reduced technology barriers. When both teams are aligned on goals and expectations, they can work together to enhance customer experiences and drive business value.
Three Smart Ways to Exceed Your Customers' Digital Expectations
published by The Great Solution
Great Solution is a Boston-based cyber security firm. We work with local small businesses in Massachusetts. The Great Solution focuses on protecting business computers and networks from malware, viruses, ransomware, providing email security solutions against phishing, managing cyber security requirements and compliance. We are known for our fast and effective emergency response to cyber attacks.